A Legacy of Timeless Elegance and Modern Glamour
At Jayesh & Kaajal Shah, we believe that couture is more than just clothing—it’s an expression of heritage, individuality, and artistry. Rooted in the rich legacy of Telon, Kemps Corner, our brand seamlessly blends the timeless allure of vintage craftsmanship with the bold energy of contemporary design. Every creation tells a story, every stitch carries emotion, and every ensemble is designed to be cherished for a lifetime. Our journey began as Jayesh Shah Label, crafting exquisite menswear for the modern Indian groom. Inspired by the evolving landscape of Indian weddings and our deep love for design, 2023 marked a new era—one where we expanded into womenswear, transforming our atelier into a one-stop destination for wedding couture. Today, we cater not only to grooms but also to brides and their families, curating bespoke ensembles that embody sophistication and individuality.
With an unwavering commitment to unconventional silhouettes, intricate embroidery, and Indian craftsmanship, we take pride in redefining bridal and groom couture. Our journey has been graced by the trust of A-list celebrities, athletes, and discerning clients, each of whom inspires us to push the boundaries of design. At our flagship space in Telon, Kemps Corner, you step into a world where tradition meets innovation, where every outfit is a masterpiece, and where personalised attention and custom designs ensure that your special moments are draped in perfection. This is just the beginning. Welcome to the world of Jayesh & Kaajal Shah.
Welcome to Telon – Where Contemporary Menswear Meets Timeless Elegance
Telon at Kemps Corner, Mumbai, is more than just a designer menswear label—it's a destination where modern aesthetics and classic craftsmanship blend seamlessly. Established with a vision to redefine luxury fashion for men, Telon specializes in premium menswear that’s bold, refined, and tailored for today’s discerning gentlemen. Whether you're dressing for a wedding, an evening gala, or a festive celebration, Telon Mumbai curates ensembles that balance tradition with trendsetting style, ensuring you stand out at every occasion. Why Choose Telon? Located in the Heart of South Mumbai Find us at the iconic Kemps Corner, one of Mumbai's most prestigious fashion destinations. Our boutique offers a personalized shopping experience in a refined setting. Tailored to Perfection We believe in the power of fit. Our in-house team ensures that each ensemble is tailored to complement your personality and physique. Trend-Forward Designs Inspired by global fashion while honoring Indian heritage, Telon’s menswear bridges the gap between timeless and contemporary. Perfect for Every Occasion From weddings in Mumbai and destination weddings in Udaipur, Jaipur, or Goa to formal events in Delhi, Bangalore, and Ahmedabad, our versatile collections are designed to travel with you.
Redefining Indian Couture with Heritage and Heart
For Jayesh Shah, fashion isn’t just about garments—it’s a legacy, an art form, and a way of life. His journey began at 17, shaped by the iconic Telon, Kemps Corner, where he grew up witnessing the magic of handcrafted couture. Fuelled by an insatiable passion, he delved into the world of fashion, refining his craft at ISDI Parsons. It was here that his creative vision truly took flight, culminating in his first-ever masterpiece—the Galaxy Bundi set, proudly displayed at Telon, Kemps Corner. In 2021, despite the turbulence of a post-pandemic world, Jayesh took a bold leap, launching Jayesh Shah Label—a menswear brand that became an authentic expression of his identity. His designs blended traditional Indian craftsmanship with a modern sensibility, earning admiration from celebrities, athletes, and discerning clientele who sought something beyond the ordinary. But his journey was far from complete. 2023 marked a new era, both in love and in fashion. His wife, Kaajal, not just his life partner but his creative counterpart, joined him as co-creative director. Together, they rebranded to Jayesh & Kaajal Shah, introducing womenswear at Telon for the first time in 37 years—a milestone that breathed new life into the brand. With a distinctive blend of vintage elegance and contemporary innovation, Jayesh continues to push the boundaries of Indian couture. Every stitch, every silhouette, every creation is a testament to his passion—a passion that transforms fabric into emotion and tradition into timeless style.
A Legacy Reimagined in Couture
For Kaajal Shah, fashion isn’t just a passion—it’s her heritage, her calling, and her canvas. Born into a family deeply rooted in the world of womenswear, creativity and craftsmanship were second nature to her. Inspired by her father’s successful fashion business, she pursued her design education at Raffles Design Institute, an experience that took her on an enriching journey to Singapore, where she honed her skills and developed her unique artistic voice. After marriage, she seamlessly stepped into her family’s legacy at Telon, Kemps Corner, bringing with her a fresh, contemporary perspective. But Kaajal’s creative spirit sought a voice of its own—leading her to launch her own label, Eiza by Kaaj. What started as a small capsule of Indo-Western ensembles soon gained immense admiration, proving that her designs resonated deeply with modern women. This success ignited a bold transformation. Together with her husband, Jayesh, she expanded beyond menswear, leading to the introduction of womenswear under Jayesh Shah Label. In 2023, they rebranded as Jayesh & Kaajal Shah, marking a defining moment in their fashion journey. Their couture house now blends heritage with innovation, timeless artistry with contemporary silhouettes, creating exquisite pieces for both men and women. With a keen eye for detail, an innate sense of style, and an unwavering commitment to craftsmanship, Kaajal continues to push the boundaries of Indian couture—one stunning silhouette at a time.
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